explained: - brings clarity and understanding to complex information

What is Explained?

Explained: is a visual data storytelling publication that brings clarity and understanding to complex data.

Explained:Studio provides visual storytelling as a service.

The Explained: publication is a live demonstration of our products to the clients and investors of what Explained:Studio can do.

Who are we?

We are a team of experts in visual storytelling with experience and skills in data journalism, design, illustration, research and technology. Our mission is to make knowledge visual and inclusive.

What are our products?

Our Studio products include data stories, visual reports and tools for data journalism.

In parallel, we will build our publication into a platform which can generate income in the form of paid subscribers and newsletters.

Who are our customers?

The customers of the studio are news media, public organisations & private businesses (B2B). The customers of the publication are people interested in reading about European topics and in visual storytelling (B2C).

Why do we do what we do? What are we good at?

We believe in the power of visual storytelling and the importance/necessity of doing that inclusively. We understand Europe well and we believe there aren’t any good companies that explain Europe visually today.

We are good at explaining complex scientific, cultural and societal topics visually and inclusively. We are good at storytelling and at using interactive techniques to make information more accessible.